Multimedia Ad ProgramAAA Advertising:
Your Direct Connection to 51 Million Members

Every day, 90,527 people join or renew their AAA memberships specifically for travel information. This growing AAA travel market requests 50,000 TourBooks each day and finds AAA travel information in other new, dynamic formats.

Put AAA's influence to work for you.

Buy a TourBook display ad. Get powerful additional
exposure when you meet eligibility requirements
and deadlines.

Official Appointment Listing
Logo licensing agreement allows usage of AAA Approved logo in all your property's marketing, plus:
  • Bold red elements and two special amenities in your listing
  • Preferred sort order on TripTik Travel Planner, AAA.com/maps
  • Free lobby plaque and outdoor sign or flag
Billboard
Eye-catching shaded box surrounds the TourBook listing (available to OA participants only).

Enjoy all the benefits of the Official Appointment above, plus:

  • Photo in your TourBook listing
  • Two special amenities from the OA prominently featured
Display Ad
The most dynamic, flexible and creative way to impact members' lodging decisions:
  • 72% of TourBook users have used display ads for lodging selections

Getting Started

Go to Advertising Rates, Deadlines, and Specifications to check eligibility requirements and placement options.

Review the deadlines for the Early Renewal Ad program for individual advertisers only.

Review AAA Advertising Services professional templates, custom ad design services, and tips for creating effective TourBook ads.

For personal assistance, please contact your AAA/CAA Account Manager.